Friday, 24 April 2015


Noble Carriage, one of our retail partners in the US, launched a GREAT campaign last wednesday the 22nd of April, in honor of Earth Day.

 They sell special "Water gift boxes", and from every gift box sold, Noble Carriages contributes $10 to thousand of households in developing countries.

Gray Label is in the gift boxes, with many other cool brands. We are proud to be part of this fantastic project. 

Let's buy some water!

Thursday, 16 April 2015


Because we received so many requests for adult apparel, we took this under consideration. 
And since it's almost Mothers Day, we thought: time to team up! 

We have created something that fits both.

For little girls, as well as for their mothers, we introduce an exclusive mother-daughter item: 
a comfortable snuggle dress.

 Only available in our shopfrom the 20th of April.

The snuggle dress in the colour Grey Melange is for mommies, in a one size fits all. For the little ones, this dress is available for age 2 to 8 years. 
As a set the price is €129,- 
The items are also available per piece. 
The Mama Dress costs €95,- and the Daughter Dress €49,-.

Thursday, 2 April 2015


Meet Alexandre and Xavier Halpern, two brothers from Paris who gave up their jobs in marketing and finance for a family business called Maralex Kids.

Maralex was founded in 1930, originally as a women’s footwear shop. However following generations developed the concept into a store dedicated to children.

Xavier and Alexandre, the third ‘Maralex generation’, wanted to create a contemporary space that continues the history of the Maralex house.

In 2011 they launched Maralex Kids, which is the largest multi-brand children's store in west Paris today, offering a wide range of footwear (the core product!) as well as clothing and various accessories.

We visited 1 rue de la Pompe and wow, the brothers succeeded. What a beautiful space, it has soul, and very important, very cool and high quality brands such as Finger in the Nose, Bellerose, Mini Rodini, Stella McCartney, Bobo Choses, Hartford, Pyrenex, Canada Goose, Emile & Ida, and now since this year, GRAY LABEL. We are proud!

Also available online of course…